Where Execution Meets Capital.
The AI platform that scores startup readiness across 91 dimensions, matches founders with 15,000+ investors, and replaces gut-feel with execution data — for both sides of the table.
91
Scoring Dimensions
15K+
Investors
2,000+
Startups
Trusted by leading accelerators and investors
The world changed
The market has shifted from raising capital to earning capital. Execution matters more than vision.
Capital Is Tighter
The era of narrative-driven funding is over. Investors demand proof of execution, not just a compelling deck.
Revenue Is Required
Pre-revenue rounds are shrinking. Startups that prove revenue mechanics and unit economics get funded faster.
Execution Wins
In a market flooded with AI wrappers and copycat products, execution infrastructure is the moat.
Five pillars of execution
These are not features \u2014 they are system capabilities. Together, they form the execution infrastructure for the entire startup lifecycle.
Frictionless Score
91 data points. 7 execution categories.
Standardized, evidence-based scoring across 91 data points and 7 categories. Versioned over time with transparent missing-data indicators and actionable recommendations.
Revenue & Execution Layer
Execution is engineered, not guessed.
Align your go-to-market with investor expectations. Improve fundamentals, generate client-ready outputs, and convert insight into action into closed revenue.
Match
Matching evolves as you improve.
Investor thesis alignment, stage alignment, and client opportunity alignment — continuously updated as your execution data improves. 15,000+ investors in the database.
Heartbeat Hub
Execution is visible.
Momentum tracking, pipeline visibility, portfolio tracking, and live signals. See exactly where you stand and where you’re heading — in real time.
Evidence-Based Reporting
Trust is built on structure.
Structured JSON system of record, investor-grade outputs, auditable logic, and consistent exports. Every claim backed by data, every score grounded in reality.
The full lifecycle
Frictionless serves as a system of record across the entire startup journey. Not just one stage — every stage.
Readiness
Score & benchmark
Revenue
Build & prove
Profitability
Sustain & scale
Funding
Match & close
Scale
Grow & compound
Exit
Realize value
Readiness
Score & benchmark
Revenue
Build & prove
Profitability
Sustain & scale
Funding
Match & close
Scale
Grow & compound
Exit
Realize value
The Two-Sided Problem
Capital is misallocated. Revenue is unrealized. Great companies fail too early.
Execute & Scale
Frictionless Execution Score
Scored across 7 execution categories and 91 data points. Know exactly where you stand — and what to fix first.
Revenue Infrastructure
Align your unit economics, growth metrics, and operational systems with what investors actually evaluate.
Strategic Investor Matching
Matched by execution fit — not just sector. 15,000+ investors filtered by stage, check size, geography.
Continuous Improvement Loop
Compounding execution data over time. Better execution → better scores → better matches.
Evidence Over Pitch
Execution-Based Scoring
Every startup scored across 7 execution categories before you see them. Consistent, comparable, deterministic.
Pre-Qualified by Execution
Filter deal flow by execution readiness — not just sector or stage. See proof, not pitches.
Evidence-Based Diligence
Structured data on what exists and what’s missing. Weeks of manual diligence → minutes.
Portfolio Intelligence
Track execution shifts across portfolio companies. Spot risk early, double down on signal.
The Frictionless Score
91 data points. 7 execution categories. Deterministic scoring — same inputs, same output.
Example Frictionless Score
7 Scoring Categories
Sector-specific modules
Execution-Based Matching
15,000+ investors filtered by execution fit — not just sector. Matching opens the door. Execution closes the deal.
Hard Gates
Pass/Fail — must match to proceed
Soft Scoring
Weighted match quality scoring
A system that compounds
Every participant strengthens the system. Every interaction improves matching accuracy, execution guidance, and outcome predictability.
Compounding metric
Outcome velocity (time to funding + revenue)
Infrastructure beats tools. Every data point makes the next prediction more accurate, the next match more relevant, the next outcome more likely.
What we are. What we're not.
Clarity builds authority. Here's exactly where we stand.
What We Are
- Execution infrastructure for funding & revenue
- Evidence-based, deterministic scoring
- A compounding system that gets smarter over time
- Full lifecycle platform: readiness to exit
- Two-sided: built for startups and investors equally
What We're Not
- A static matching directory
- A generic AI pitch generator
- A CRM replacement
- One-size-fits-all SaaS
- An early-stage discovery community
Security, Privacy & Trust
Simple, Transparent Pricing
Early access pricing starting at $200/mo for startups and $250/mo for investors. Lock in your rate today.
Startups
Prove your execution. Match with investors.
- Frictionless Score (91-field assessment)
- 15K+ investor matching & alerts
- AI-generated action items
- Sector-specific modules
- Secure data room (100 MB)
- Email support
Angel Investors
Better signal on early-stage deal flow.
- Curated deal flow pipeline
- Execution data & structured diligence
- AI Chat Assistant
- Real-time match alerts
- Secure data room (500 MB)
- Email support
VC Funds
Full platform for fund-level operations.
- Everything in Angel, plus:
- Portfolio company monitoring
- Custom thesis filters
- API access & integrations
- Unlimited secure storage
- Dedicated account manager
Everyone wants to be frictionless.
Few build the system to make it real.
We didn't build a fundraising tool. We built an execution platform. Because the startups that will define the next decade aren't waiting for access — they're building proof.
Execution wins.